I lead design at the intersection of research, data, and craft, turning ambiguous problems into products people actually want to use. I've taken products from concept to launch, and I care just as much about how the work gets made: clear process, shared context, and teams that understand how their craft connects to product outcomes.
A collaborator at heart, I work across design, product, and leadership to drive alignment. I use workshops, structured decision-making, and a focus on design maturity to help organizations move faster and build better, not just ship more. Right now I'm especially energized by how AI is reshaping the way designers work, and how leaders can help teams adapt without losing what makes great design great.